BRANDING, PRODUCT DESIGN, CREATIVE DIRECTION, COPY WRITING
Co-development, design, and branding for a new line of lunch bags focused on modern fashion and aesthetic. Dedicated to the ethos 'break from the pack', we seek to change the way people think about carrying their lunch.
Took part in every step in the process of creation from research and concept, to video and sound design, to branding and print design. Photographs display a working prototype with revisions coming in the next few months. For updates and more on the process: manitobaheadquarters.com.
This is an ongoing project.
The first Manitoba lunch bag prototype.
Process book documenting how and why the brand and product were created.
Display at Et Cetera: CSULB BFA Graphic Design Senior Show Fall 2018